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Article Image: Contact tracing a Public or Corporate responsibility?
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Contact tracing a Public or Corporate responsibility?

For some, contact tracing is a public responsibility that must be overseen by governments. For others, it’s a private responsibility that must be managed by the private sector. It’s been over 4 months
Published on Aug 4, 2020
Article Image: Retailers are you ready to be detectives?
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Retailers are you ready to be detectives?

Contact tracing, identifying new cases and mitigating their contacts with others is the key to successful reopening. A failure to set up effective contact tracing raises the risk of spikes.
Published on Jun 10, 2020
Article Image: Online Ads - They Don’t Really Get Us, Do They?
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Online Ads - They Don’t Really Get Us, Do They?

Without any segmentation or analysis of someone’s data, there’s a lack of synergy between the characteristics of the person you’re trying to advertise to and the ad in question.
Published on Dec 31, 2019
Article Image: Canadians Spend More Time on Mobile & Social Media Than Ever
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Canadians Spend More Time on Mobile & Social Media Than Ever

Since 2003, Eye-In Media has supported 42.6 million internet connections. To put this number in perspective, if all Canadians had 1 electronic device, it would account for 17% of the world population.
Published on Dec 31, 2019
Article Image: Why the in-Store Experience isn't Going Anywhere
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Why the in-Store Experience isn't Going Anywhere

E-commerce does not provide the endorphin rush one gets from an in store experience, finding the perfect product by pure chance and leaving with it.
Published on Dec 31, 2019
Article Image: 5 Reasons Why Your Company Needs A Blog
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5 Reasons Why Your Company Needs A Blog

Blogs used to be a niche movement but they’ve quickly taken off to become a necessary and expected aspect of every company’s website. Here are five reasons why your company website should have a blog.
Published on May 25, 2018

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