GDPR and WiFi: Is It the end of the Free Guest Connection?
Posted in Pinned, WiFi CRM on Jun 15, 2018

At Eye-in Media, we believe WiFi represents a good investment because it greatly improves the customer’s experience and can play a role in their loyalty to your brand. However, in order to be able to defray the costs of providing free wifi to their visitors, some companies may sell the data collected to marketing companies. The GDPR law now puts an end to this practice

GDPR requirements: Your Canadian Company is not Exempt!
Posted in Business tips, Pinned on May 30, 2018

European Union, that’s pretty far from Canada, so you should not be affected by this new law, right? Wrong! Any company susceptible of collecting data from an EU resident/citizen has to comply to the General Data Protection Regulation requirements.