You spend a lot of time and money creating new products and promotions, can a static image do these efforts justice?
Today’s consumers expect novelty and enjoyment. You have to capture their attention while you can. If you miss that small window of opportunity, you may leave them feeling that their choices are limited and they may order something that may not satisfy them.
To encourage repeat business and cross-selling, customers need to feel good about what they are ordering before they place their order. This requires capturing your customers’ attention, quickly informing your customers with the information you want them to know, while entertaining them at the same time.
Once upon a time, an owner or operator could be present in their location daily to see the customer experiences and satisfaction. In today's business climate, this is no longer possible. That special relationship and marketing mix created cannot always be reproduced by shift-based employees. With Eye-Inspire's digital signage solutions, you can ensure the customer see all of the messages you have intended for them.
By replacing static Point of Purchase (POP) Displays and menu boards with dynamic electronic menu boards and romance boards, you can achieve all of the above and more. In just a couple of clicks, you can instantly change or schedule sporadic changes to your products, prices, messages and layouts. These can be centralized or decentralized to the extent that your banner controls your branding and franchising policies.